Author: mcfadmin

The Max Cure Foundation is excited to announce that we been invited to bring Dunk Your Kicks to the Empire State Marathon and New York State Health and Wellness Expo in Syracuse, NY on October 17th – 19th.   (more…)

The Max Cure Foundation is pleased to announce that OrthoCarolina has joined the fight against pediatric cancer and has become the newest collection site for DYK.  OC will be collecting sneakers at 30 offices in the Charlotte area and have set a goal to collect 30,000 pair of sneakers by November 30.   (more…)

The Max Cure Foundation traveled to Tucson, Arizona on September 28th to support the Girl Scouts of Southern Arizona – Troop 26 as they official launch their Take Action Plan. Although these young ladies have been collecting sneakers for Max Cure’s Dunk Your Kicks campaign for three months, their official “kick-off” was this weekend. Every year, our Girl Scout Council hosts a “Thin Mint Sprint”, which is a 5K event whose proceeds help fund the scholarships which help other girls become Girl Scouts, as well as many council sponsored events through the year.

IMG_4071“As a new Brownie Troop leader in the Southern Arizona Region (Troop 26), I wanted to really try and provide my girls with a “girl led” experience, and also introduce them to the idea of impacting a world beyond their immediate view. Additionally, I was interested in helping the girls get prepared for working on their Bronze, Silver and, eventually, their Gold awards; the highest awards that Girl Scouting offers. All of these awards have a component of community service involved.” Stated Nicole Hopkins, the troop leader who also ran the 5k race today to show her support for The Girl Scouts and her Troop.

Rather than The Max Cure team managing the Dunk Your Kicks booth, the troop and a few fathers took on the responsibility while we watched with pride. Their goal is to collect 5,000 pair of sneakers in order to adopt a three families for six months into the Arizona Roar Beyond Barriers program.

IMG_4074Lion Max came out to join the fun at the Thin Mint Sprint, and even ran his very first 5k event! We have to give credit to Jason Piper, Jordan and Jaida’s Father, for wearing our Lion Max costume and running 3.1 miles in the Arizona heat in order to support the young ladies while raising awareness for pediatric cancer causes. His efforts and sacrifice goes to show the dedication of not only the young girls, but also their families, friends, neighbors and community.

Jayden giving medalsMax Cure Foundation’s youngest Dunk Your Kicks ambassador, Jayden, age six from Chandler, Arizona also made the trip. Waking up bright and early he asked his parents “is today the day we get to help kids with cancer?” Jayden had the important role of providing each of the Girl Scouts with a Max Cure Foundation Special Forces medal for their hard work and dedication while making a difference in the lives of children battling cancer. Jayden has been supporting The Max Cure Foundation since he was only four-years-old collecting over 100 pair of sneakers and even running a 4.25k to raise money for the foundation.

The Troop currently has donation locations at Zona Fitness at Rita Ranch, Platinum Fitness at Speedway Blvd and any Jim Click dealership. Their long-term goal is to reach out to other councils where Roar Beyond Boarders is established, using the video to recruit other troops. In addition, they are also trying to organize with U of A to have an end of the semester “dunk your kicks on the UA mall.” 

If you are in Tucson and would like to support the Troop’s efforts, email us here and we will get you in touch with Troop leader, Nicole Hopkins.

Last week was an eye opener for me as I travelled to Washington, DC, to attend several events in honor of Pediatric Cancer Awareness Month.  I say this because when I first got involved with the cause in 2007 after Max was diagnosed, there was relatively little attention given to childhood cancer – except of course if you happened to be among those with a child afflicted with the disease, a disease that strikes 15,780 children each year in this country and accounts each year for more deaths by disease in children than any other illness. (more…)

Today I am pleased to share news about an important animated film, Henry & Me, that I hope you will agree, can raise much needed awareness of the needs of pediatric cancers and also help raise funds for multiple charities, including two pediatric cancer organizations, The Max Cure Foundation and St. Jude’s Children’s Hospital. (more…)

Trying Experimental Treatments for the Terminally and Seriously Ill

Author: Richard Plotkin, Max Cure Foundation Vice-Chairman

At the ripe old age of 69 I made a new friend, Kenneth Moch. At one time I considered him to be my # 1 enemy who I believed did not care if a 7-year-old boy, Josh Hardy, attempting to defeat his cancer died. But, he later became the main hero in saving that boy’s life. (more…)

Friday August 15th, 2014 – The Empire State Building, a shining and shimmering symbol of America in all of its finest industrial and business splendor, the most well-known spire of the New York City skyline, will illuminate green, white, and orange in honor of India Day. (more…)

First, as background context on myself: I have extensive clinical experience in oncology pharmacy, having interned for over four years at a major cancer center; my career is as an oncology writer focusing on pharma/biotech-sponsored projects in the area of adult oncology, being called upon to help researchers develop data presentations at congresses (example ASCO – American Society of Clinical Oncology) and peer-reviewed journal publications for pharma sponsored clinical trials.  (more…)

Each year on the Jewish High Holy day of Rosh Hashanah, which is the beginning of the Jewish New Year, I read a prayer in Temple that states that on that day, it is written in the book of life who in the succeeding year will live and who will die.  That phrase has taken on a less abstract and more secular meaning as I venture into the world of childhood cancers and as I do so, am invited occasionally to take an active role in which children with cancer would live and which would die.   (more…)

 

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The Love of a Child Knows No Bounds

From the very moment the boys, Alex and Jacob – 8 respectively, met Max Plotkin – 11 years old, they knew they wanted to get involved in his cause. The story of Max has been in headlines across the country; battling cancer at such a young age and now (cancer-free) fighting with his family and The Max Cure Foundation to bring comfort and charity to low-income and military families across the country fighting to overcome pediatric cancers themselves. The boys have taken inspiration from Max’s bravery and have turned it in to action for the betterment of children and families fighting for their lives.

The Max Cure Foundation coordinates a program entitled “Dunk Your Kicks” which takes used athletic shoes and recycles them, giving new footwear to developing countries and in turn receiving money that goes directly in to the coffers of pediatric cancer funding for research, preventative medicine, and solace that families caring for children in the hospital so desperately need. It keeps shoes out of dumpsters and landfills, and provides footwear for people on the other side of the planet who may never have the comfort. Further, it is not asking of any monetary contributions out of the pockets of hard working people, but rather the benefits are three-fold – getting rid of shoes they were going to throw out anyway, giving the hope of a better life to a cancer patient, and a chance at a more sustainable life to a person across the globe.

Jacob and Alex began a shoe drive with the tremendous support of the staff at the Driftwood Daycamp in Melville, NY. Culminating in some exciting Sneaker Games while families of the children, staff of the Driftwood Day Camp, and Founder of the Max Cure Foundation David Plotkin, celebrated the boys’ accomplishments with a dunk challenge breaking records that made the kids extremely excited! In the mission statement the boys have shared they state:

We have met Max and his bravery is an inspiration to us. Luckily he is now 11 years old and cancer-free, thanks to the help he received from doctors and scientists. But other children are still sick, and that is why we all need to work together to help them. Help us raise money for kids who have cancer by donating old shoes. Please ask your mom, dads, and other family members to clean out their closets and donate sneakers they don’t need anymore. … If we all work together, we can make a difference and help other kids and their families, and feel really good about what we are doing.” 

Dunk your kicks

Having loving parents, moms, dads, grandparents, giving friends, neighbors, co-workers, supportive camp counselors, teachers, and inspirations like the Plotkin’s can help two young boys show their love for strangers – Children they have never met but want to help – While realizing their aspirations for philanthropy can be achieved to such great heights. Over 1,000 pair of sneakers makes an impact that is far greater than the Max Cure Foundation can show appreciation for. Alex and Jacob are the heroes in this headline story and are becoming an inspiration to others.

Author: Serena Knierim, Max Cure Volunteer, Arizona