Erica, who began employment with The Max Cure Foundation (MCF) in 2013 is its Marketing & Program Director and is responsible for the creation, execution and marketing of MCF’s programs, fundraisers and campaigns. She studied at Arizona State University and Stevens Henager College, obtaining her Masters degree from Stevens Henager in business with an emphasis on social and organizational behavior. Erica graduated Summa Cum Laude from her Masters program. Her theories on organizational development and workplace wellness have been peer reviewed and published.
Before Erica began employment with MCF, she spent several years in the legal and heath care industries. She now uses her skill set established over the years to communicate with the masses through social and digital marketing, as well as developing programs and fundraising opportunities for MCF. Erica is considered an expert in the field of social media marketing and has been credited as being the major powerhouse during the #SaveJosh campaign that went global and which is credited with saving the life of the life of 7-year old Josh Hardy. Erica resides in Arizona with her husband, Jayson, and three children.